Car sharing is a short-term car rental service that is especially popular in big cities. Thanks to this service, the user can register in the system, provide the requested information and link a bank card to their profile. After that, the client sees available cars in the car sharing system in the location of interest.

Typically, car sharing companies rent separate parking lots or parking spaces throughout the city, so after the trip, the client can also park the car in a convenient place. In this case, payment is charged solely for the time during which a person used the car.

Due to the obvious advantages of this type of car rental and its demand for many residents of large cities, such a business has every chance of becoming successful, profitable and steadily developing. However, before organizing your own car sharing service, you need to study in detail the features of such companies, research the needs and expectations of the target audience, create a detailed business plan and calculate all possible costs.

Who and what makes it profitable?

Before starting any business, you first need to determine how profitable it can be. One of the main payback factors is the potential demand among the target audience. As a rule, residents of large cities become regular customers of car sharing services. Most often this is true for office workers who need a car only for a short time.

For users, there are several important advantages of car sharing:

·  Material benefit. The client does not need to buy their own car, regularly spend money on gasoline, maintenance, parking or insurance. All these efforts are taken over by the car sharing company.

·  Saved time. It is much easier to rent a car for a short term than for a long term. The client does not need to go anywhere to pick up the car and draw up all the necessary documents, they only needs to be registered in the car sharing system.

·  Convenient tourism. For business trips or traveling purposes, car sharing often becomes a more comfortable alternative to public transport or taxi services.

·  Emergencies. Car sharing services can help the driver in emergency situations, for example, when gasoline runs out or an unexpected breakdown of a personal car occurs.

Also, the profitability of the car sharing business provides benefits for company owners:

1. Opportunity to work on a franchise. In this case, you can significantly save on marketing, application creation, support services and other expenses.

2. Favorable conditions for buying a car. Many car dealers and leasing companies provide customers with favorable conditions for buying several vehicles at once.

3. Cost optimization with the help of software. You can install special corporate car sharing software to control the work of the company and optimize the budget.

4. Opportunities for development. With a careful approach and competent planning, a car sharing company can quickly pay off and bring good profits for further business scaling.

All these advantages ensure the profitability of the business not only in the short term, but also in the long term.

Is this business profitable?

Of course, the car sharing business can potentially be very profitable. But for this you need to pay attention to the details that are of great importance for successful activity.

First of all, you need to conduct a thorough study of the target audience in order to determine the positioning of the brand, its values, as well as the company’s pricing policy, because the number and class of cars depend on this. As practice shows, it is best to buy middle-class cars for a car sharing service, but if the starting capital allows, it is also necessary to purchase several premium class cars — they are in demand for celebration events.

Also, special attention should be paid to brand promotion. To date, relying on so-called word of mouth is a rather ineffective and risky strategy. If your team does not have a marketing department, it is better to trust professionals and seek help from an advertising agency. Using modern communication channels, experienced professionals will be able to competently convey information about the new service to potential customers.

In addition, it should be taken into account that corporate car sharing software pays off much faster due to the automation of business processes and well-coordinated work in a single system.

Obviously, for business success, it is also necessary to monitor the quality of the services provided. As for the car sharing service, there are many details that need to be constantly monitored, such as support for a mobile application, collection and storage of information, the effectiveness of advertising campaigns, the technical condition of cars, minimizing the risks associated with fraudsters. Fortunately, some of these processes can also be effectively controlled using corporate car sharing software.

Main costs of car sharing

The business plan of a car sharing company should be as detailed as possible. This will help to accurately calculate all costs and compare them with potential profits.

The main costs to consider are:

·  car purchase,

·  buying or renting premises,

·  car registration and insurance,

·  re-equipment of cars for the needs of car sharing,

·  payment for parking spaces,

·  maintenance of cars,

·  fuel costs,

·  car wash,

·  application development,

·  support for corporate car sharing software,

·  salary of employees,

·  marketing activities.

If the owner of the company correctly calculates the costs for each of these items, they will be able to predict the time it will take for the business to pay off and reach a stable income.

Conclusion

At first glance, the car sharing business may seem complicated. But if you have enough experience in entrepreneurship, all these stages can be completed fairly quickly and without much difficulty. With a limited budget, you can also find a way out of the situation by looking for investors and reliable partners.

It is necessary to responsibly develop a plan and pay due attention to all the details at the start. This is the key to future success and profitability of the car sharing business.

Empowering the Financial Industry:
Python’s ascent to popularity in the finance sector can be attributed to its simplicity, flexibility, and extensive library ecosystem. Python’s user-friendly syntax makes it accessible to both seasoned developers and newcomers alike. Its versatility allows finance professionals to harness Python for a wide range of tasks, including data analysis, modeling, backtesting, and execution.

When it comes to financial data analysis, Python offers a rich ecosystem of libraries such as NumPy, Pandas, and Matplotlib. These libraries provide efficient data manipulation and visualization capabilities, enabling analysts to extract valuable insights from vast quantities of financial data. Additionally, Python’s integration with Jupyter Notebook facilitates interactive data exploration and seamless sharing of research findings.

Python in Algorithmic Trading:
Algorithmic trading has revolutionized financial markets by utilizing automation and sophisticated algorithms to execute trades with speed, precision, and consistency. Python plays an indispensable role in algorithmic trading, bolstered by libraries like NumPy, Pandas, and SciPy, which enable traders to efficiently process and analyze market data, develop intricate trading strategies, and backtest them using historical data.

Furthermore, Python’s integration with platforms such as JayDevs enhances the capabilities of algorithmic traders. JayDevs, a prominent algorithmic trading platform, offers a robust infrastructure for deploying and executing trading strategies. By integrating Python with JayDevs, traders can leverage the power of Python’s libraries and utilize JayDevs’ advanced features, including real-time data feeds, risk management tools, and execution algorithms.

Quantitative Finance: Unleashing Python’s Power:
Quantitative finance heavily relies on mathematical models and statistical analysis to derive investment insights. Python’s extensive library ecosystem, encompassing SciPy, SymPy, and StatsModels, empowers quantitative analysts to develop and implement complex financial models efficiently. With Python, analysts can simulate asset prices, calculate risk metrics, optimize portfolios, and conduct scenario analysis.

Python’s machine learning libraries, such as scikit-learn and TensorFlow, serve as invaluable tools for quantitative finance. These libraries enable analysts to construct predictive models, conduct sentiment analysis, and perform market segmentation, thereby enhancing the decision-making process. Python’s seamless integration with popular deep learning frameworks like TensorFlow empowers analysts to explore advanced techniques for pattern recognition and predictive modeling.

JayDevs and Python: A Synergistic Combination:
JayDevs recognizes the power and versatility of Python in algorithmic trading and quantitative finance. By integrating Python within their platform, JayDevs empowers traders and analysts to leverage Python’s extensive library ecosystem, streamline workflows, and effortlessly develop sophisticated strategies.

The integration of Python with JayDevs’ advanced features, such as real-time data feeds and risk management tools, enhances the efficiency and accuracy of trading decisions. This combination enables JayDevs users to explore, test, and deploy cutting-edge strategies, providing them with a competitive edge in the dynamic world of finance.

Conclusion:

Python has undoubtedly emerged as a game-changer in algorithmic trading and Quantitative Finance (Python Finance). Its versatility, ease of use, and extensive library ecosystem have transformed the way financial professionals analyze data, develop trading strategies, and make investment decisions. The collaboration between Python and JayDevs further enhances its capabilities, offering traders and analysts a comprehensive suite of tools and features.

As both Python and JayDevs continue to evolve and innovate, the future of algorithmic trading and quantitative finance appears bright, promising continued advancements and opportunities for success in the ever-changing financial landscape.

These two stats alone highlight how critical it is for any business to rank well online, and by well, we really mean in the first 10 organic search results. Without great organic rankings, you’re left to rely on paid traffic, partnerships and social media to drive online traffic and sales. 

An increasing number of small business owners, start-ups and even very traditional ‘offline’ organisations are now focusing more on their organic rankings. But the big question is, should you manage your SEO in-house, or outsource it to a specialist SEO consultancy?

Here are some of the pros and cons of each. 

In-house SEO

In-house SEO means managing your organic rankings yourself. 

Benefits of in-house SEO

• You can focus more hours on SEO than if you were paying an agency’s day rate
• You can write more authoritatively about your niche for blog content and web copy
• Full transparency over linkbuilding and partnership work
• Gain easier buy-in from leadership
• Easier to more seamlessly integrate SEO with other digital marketing efforts 

Disadvantages of in-house SEO

• SEO tasks like blog writing are often sacrificed for other jobs
• SEO takes ongoing commitment and, ideally, a team of technical and outreach search specialists
• SEO for larger websites, including e-commerce stores, need large teams to manage
• Salaries are often more expensive than an agency fee
• Covering the costs of expensive SEO software 

Outsourced SEO

Outsourced SEO means paying a freelancer or SEO agency to manage your organic keyword rankings and look to place your website as high as possible. 

Benefits of outsourced SEO

• Hire a team of technical and outreach specialists to work on your brand for one fee
• If an agency stops performing, it can be easier to replace than a team of employees
• Tap into their experience of running hundreds of campaigns across industries 
• Results can be quicker with an experienced agency vs an inexperienced in-house team
• They pay to access the best-in-class SEO tools available 

Disadvantages of outsourced SEO

• Relinquishing a bit of control 
• SEO agencies still need guidance on sector knowledge 
• As with all sectors, there are good and bad agents. A great SEO agency will want to show its workings and results. A bad SEO agency can be pretty secretive. Transparency is key. 
• You’re only one of many clients, and probably not the ‘main’ client 

Which SEO approach will you take? Good luck and happy marketing either way! 

Whether you’ve encountered a moral dilemma or want to be known for ethical business decisions, the following steps should help you achieve your goal. Your business reputation might depend on them. 

Step 1: Understand Your Ethical Dilemma

If you’re trying to resolve a single ethical problem, start by understanding that dilemma. When you know what you’re facing, why it might be unethical, and the alternatives, a solution often presents itself sooner than you think. 

For example, you might be trying to increase diversity and inclusion in the workplace, but your only available position has been promised to your business partner’s relative. You might worry about the ethics of nepotism and the workplace diversity you’ll be sacrificing if you allow this hiring decision to go ahead. By diving into the literature on these topics and examining the potential consequences of each available course of action, you will, at the very least, have a strong foundation on which to base your decision. 

Step 2: Create a Code of Ethics

A formal code of ethics helps you determine at a glance what is and isn’t off-limits. Put one in place, and you’ll be able to make decisions based on a set of rules everyone has agreed to ahead of time. 

You could write the code based on specific situations or keep it general, allowing it to cover a wide range of issues. When the time comes to make a decision that could be seen as unethical, you can scrutinize it based on predetermined criteria. 

Step 3: Think of Others

The decisions you make, ethical or unethical, can affect more than you and your immediate business. Indeed, they often impact stakeholders, employees, clients, suppliers, and even people living or working near your enterprise. Keep this in mind when you’re brainstorming possible solutions for a problem – a seemingly ethical answer might not be ideal if it creates issues for others. 

Step 4: Consider Rules, Regulations, and Laws

Sometimes, a solution isn’t just unethical but also breaks the law or the regulations governing your industry. A simple example can be waste removal. It could be classed as unethical to discharge waste into a local waterway, even if it would solve your problem. However, this act will probably also break local environmental laws unless a permit has been obtained. 

Step 5: Consult Others

You might have the critical job of making the final decision, but you don’t necessarily have to come to a conclusion independently. Consult others who might be impacted by the decisions you make. Talk to experts who can highlight legal issues and speak to trusted advisors and mentors. Their input will be invaluable, helping you see whether you’re making the wrong or right call. 

Step 6: Review Past Decision

It’s highly likely that this moral predicament isn’t your first. Think about business decisions you’ve made in the past and their outcomes. By reflecting on the past, you can learn from your mistakes and make better moves. 

Ethical decision-making in business won’t always be straightforward, and you might not always please everyone. However, by taking the six steps above, you can improve your chances of fine-tuning your decision-making processes and establishing a reputation for maintaining excellent moral standards.

Infographic created by Donnelley Financial Solutions, an SEC reporting software company

AI is fundamentally based on machine learning algorithms that can process, assess and make decisions based on large datasets.  These algorithms can improve their accuracy and performance over time.  

AI is new technology that is distorting and shaking the vary foundation of all things that we do.  It has already registered a significant impact across various sectors that include healthcare, finance and transportation.  In this post, we focus on the how AI is a game changer in the field of online customer experience and how this is redefining the rules of customer engagement.

How Artificial Intelligence is Redefining Customer Engagement

AI has the potential to transform the way websites engage visitors by enhancing user experience, optimizing websites for higher conversion rates and personalizing content more than ever before.

Recently conducted studies demonstrate that AI is effective in increasing website engagement, consumer purchasing appetite and overall customer satisfaction.  This is achieved through highly personalized experiences and use of AI-powered chatbots and virtual assistants.  A survey conducted by Capgemini concluded that AI-powered chatbots and virtual assistants can improve customer satisfaction by up to 58%.    In another study, this time conducted by Adobe it was found that personalized experiences can increase consumer purchasing, with 80% of consumers being more likely to purchase and 40% being more likely to spend more than planned.  

Research from Accenture shows that AI has the potential to increase profitability by an average of 38% across 16 industries by 2035.  AI is expected to contribute to an economic boost of $14 trillion across 12 economies in 16 industries by 2035.

https://www.capgemini.com/wp-content/uploads/2019/09/Report-%E2%80%93-Conversational-Interfaces_Web-Final.pdf

https://business.adobe.com/blog/the-latest/adobe-target-announces-customizing-ai-powered-personalization-for-enhancing-real-time-engagement-and-conversion

This article discusses the ways in which AI is transforming the field of website design and driving online businesses growth.  

Tailor-made Digital Experiences With AI

How AI takes Customer Website Experience To A Whole New Level

AI is revolutionizing the way websites engage and interact with visitors. By analysing visitor data, AI algorithms can tailor the website experience to each individual user in a way that was not previously possible with traditional website design techniques. These algorithms use data such as browsing history, demographic information, and other data points to create personalized recommendations and offers for products or content.  Personalization can recommend products or articles based on a user’s past purchases and interests, while customization allows for the adjustment of elements such as messaging, offers, content, and layout based on factors such as geolocation, language, and demographics.  E-commerce businesses are applying AI to present different content and offers to different users based on these data points collected at different points of interaction with website visitors.

Customer Experiences Built Around AI – Some Practical Examples

There are numerous examples of AI-powered personalized recommendations and customizations in various industries, including e-commerce, media, and finance. Amazon’s recommendation engine uses AI to suggest products to users based on their past purchases and browsing history while Netflix and Spotify use AI to make personalized recommendations based on past viewing or listening history.  These and other companies in the field of website design are using AI to create personalized experiences that are more engaging and effective, and better able to meet the needs of individual users.

User Experience Redefined

How AI Sets A New Standard for Web Navigation and Searches

AI is improving the overall user browsing experience on websites by enhancing navigation and search functionality.  Machine learning algorithms enable websites to create sophisticated and intuitive search experiences that can more accurately understand the intent behind user queries.  Natural language processing allows for the use of more complex and nuanced queries while predictive search suggests search terms and results as the user types their query. Chatbots and virtual assistants powered by AI can provide efficient customer service and assist users with navigating the website.  These tools are particularly useful for handling routine tasks and inquiries, freeing up resources for more complex tasks.  E-commerce websites frequently use chatbots to assist with the purchasing process.  Companies like Zendesk and Intercom have developed AI-powered chatbots and virtual assistants for customer service.  Overall, the use of AI in these areas helps create a more seamless and efficient user experience on websites.

Higher Rates of Conversion

AI-Optimized Web Design & Best Conversion Rates 

AI improves website design and layout for higher conversion rates by analysing visitor data patterns and identifying the most effective design elements using machine learning algorithms and A/B testing. AI can also automate optimization processes, saving businesses time and resources.

There are numerous AI-based A/B testing and optimization tools available for website design, such as Optimizely and Adobe’s Experience Platform. These platforms use AI to test and improve websites to increase conversion rates or analyse customer data to optimize website design and layout in real-time.

The Future of AI Web Design

AI is not only changing the way websites interact with visitors, but also how businesses retain customers through AI marketing strategies. The future of marketing is likely to be heavily influenced by AI, and there is already a wide range of AI tools focused on marketing available. These tools include AI picture generators and video generators, which use machine learning algorithms to automatically create attractive and clickable images and videos for marketing campaigns. Other AI marketing tools on the market include those for email marketing, social media management, and ad targeting. For example, AI-powered email marketing platforms can analyze customer data to create personalized email campaigns, and AI-powered social media management tools can help businesses create and schedule posts and engage with followers. AI can also be used to improve ad targeting by analyzing data to identify the best audience for a particular campaign.

Conclusion

AI has already had a significant positive impact on e-commerce businesses and this trend is expected to continue in the coming years. As AI continues to develop, it is likely to play an even bigger role in website design and marketing. While the potential of AI is exciting, it is important to carefully consider the potential challenges and ethical considerations that come with its use. If used ethically, AI has the ability to transform the way businesses interact with their online customers through the creation of more personalized and effective websites and marketing campaigns.

However, not all phones have the best cameras for taking pictures. Of  course, travelers today want to take photos of their trips, upload them to social networks and show other people their experiences.

Another factor why travelers use a cell phone for travel is convenience. Smaller electronic devices allow you to carry them wherever you want without having a large suitcase.

That is why we have created a guide on choosing the top smartphones for traveling.

##What to consider when looking for a smartphone with the best camera?

Cameras and cell phones will depend directly on travelers’ needs. The needs of an ordinary photographer are not the same as those of a photography enthusiast who wants to take pictures of his travels.

Some details that you can consider when buying a smartphone are:

* **Number of Cameras** – Many cameras offer more versatility, although it comes at a higher price. The photos your camera will take are perfect for group shots on your travels or landscapes where you want a broader view of the place.

* **Type of lenses** – Some smartphones have wider-angle cameras, others have telephoto lenses, and some have various combinations. Consider the pictures you want to take before purchasing the camera.

* **Dual Camera** – With two cameras, you can take better photos since you can play with the focus and blur, take better photos at low light levels, make optical zooms, and achieve better picture angles.

* **Number of Megapixels** – The number of megapixels is essential for photo detail. That is, the more megapixels, the larger the photo enlargement. However, more pixels do not mean better photos, just bigger photos.

* **Aperture** – This is represented by f-numbers like f/1.4, f/2, and f/2.8. When the aperture is very large, portrait backgrounds can be significantly out of focus and have a greater impact. The larger the aperture, the more light comes in.

* **Manual Mode** – This allows specific settings to be made manually. Those who want to make the most of their smartphone camera and are interested in photography should remember this aspect.

Being able to capture motion with long exposures, adjust the white balance or decide the aperture are aspects that make a difference.

* **Optical Image Stabilization** – Helps stabilize the image so it won’t shake, especially in low light or motion.

* **Video** – When you want to shoot a video, it is necessary to look at performance, stabilization, and video quality. If this aspect is significant, and you will record many videos, you should look for a model with the highest resolution and good storage.

* **Sensor size** – The sensor is the weak point of the phones; being smaller, its performance is lower than in other types of cameras. This is a factor to consider if you are looking for a mobile to take pictures.

##Get your smartphone and travel documents before your trip

If you’d like to make sure you meet the requirements for a [Saudi Arabia eVisa], don’t hesitate to contact the **iVisa** experts. They’ll help you with the entire process of obtaining your travel documents.

The eVisa allows citizens of more than 50 countries worldwide to enter Saudi Arabia for tourism, visit friends and family, and stay in the country for a maximum of 90 days. This document is mandatory, so you must ensure you have one before arriving at the border.

1. Plan Your Projects

Before you start, map out your processes. Take some time to figure out mini-deadlines for each task, as this will help keep you on track. Then, write down what you want to accomplish each week, no matter how small.

It’s easy for multiple projects and tasks to get lost in your inbox or misplaced in endless folders. By keeping them all in one place, you can easily reference them back and forth. So, create separate folders for each project, and consider using an organization tool like Asana or Dubsado. 

2. Become an Expert at Prioritizing

The key to working on multiple projects at once lies in being able to prioritize like a boss. Know what’s most important and start there rather than diving headfirst into whatever aspect of the work takes your fancy.

To become an expert at prioritizing, you must:

• Have a master list of projects and sub-tasks to complete; 
• Group tasks by priority, so you can work methodically down the list;
• Estimate the time needed for each task, so you can provide accurate timelines for project completion; 
• Review and update your master list regularly;
• Use a project management tool to share progress on each task with your clients. 

3. Remain Flexible When Priorities Change 

The ability to quickly switch gears is part of what makes the highest performers so successful — they’re able to shift their focus and priorities when necessary.

To develop this level of flexibility, start by determining what matters most and working accordingly. If priorities change, update your team and/or your client so everyone is on the same page. A shift in priorities is not the end of the world. Even if one project is on hold while you make room in your schedule to fix another, you’ll still be making progress. 

4. Know When to Delegate

Delegating a task to someone else is a big win for you. You get to focus on other things, and your colleague is empowered to do their job more efficiently. 

Of course, delegating is an art and not a science, so it helps to have a few tried-and-true tricks up your sleeve. The following steps will take the stress out of delegating:

• Identify tasks that may be best handled by a specialist;
• Find freelancers or team members who come highly recommended for such tasks;
• Set clear expectations about how delegees will be held accountable for their work;
• Refrain from micromanaging.

5. Track Progress And Stay Focused 

Clutter can make it challenging to stay focused on any task at hand, so invest in organizational tools, including an online calendar and reminders on your smartphone or computer. It’s also best to keep your desk clutter-free as an open space will allow you to concentrate without distractions.

Keep things simple by tracking your progress in the same place from project to project. Do this by using the same spreadsheet, project management tool, or Google Doc for each project. 

When managing multiple projects at once, you need to be organized, flexible and efficient to make it all work. These tips should help you better manage your time and stay on top of things, so you never miss a deadline again.

However, choosing a new commercial property isn’t always about picking one you like the look of and signing on the dotted line. You must also consider some of the factors below:  

The Location

It can be tempting to base your property lease decisions on building aesthetics, but the location also matters. If you’re a customer-facing business in Australia, for example, offices for lease in the Melbourne CBD might appeal more than those in a less-populated area. However, if foot traffic isn’t necessary for your line of work, you might prioritize parking and commute times for your team more than being in the heart of the CBD. 

The same ethos applies, no matter where in the world you’re located. Think about where your customers are and what your employees need. You might be surprised by how integral a building’s location can be in the decision-making process. 

The Floor Plan and Layout

If you’re giving up your current building lease to find a more suitable office, think about what makes your current location unsuitable. Perhaps you’re looking for more space, so you no longer have to have everyone’s desks crammed together. Perhaps you’re more focused on having separate offices and boardrooms for conferences and client meetings. 

Whatever you’re seeking, the floor plan and layout of a building can hold significant weight in your decision. Think about your current and future space requirements, the furniture you have, and the rooms you require to perform everyday tasks to a high standard. It’s also important to note that the larger the office, the more you can expect to pay. 

The Cost

Office space is the highest expense for most businesses, with tenants paying an average of $595 per square foot in Washington DC and $550 per square foot in Boston. The larger your office, the more expensive your lease agreement can be. 

Alongside your lease costs, you also need to cover utilities, insurance, and perhaps even maintenance. There might be costs associated with security, parking, and local nuisance laws. Keep this in mind when you start your commercial property journey. 

Amenities and Infrastructure

There can be more to an office building than simply having enough space for chairs and desks. You also have to consider amenities like bathrooms and kitchens. OSHA requires workplaces to have two toilets for between 16 and 35 employees and three toilets for 36 to 55 employees. There must also be gender-segregated facilities for businesses with more than 15 male and female employees. 

You might even like to factor cafés, restaurants, and other neighboring businesses into the decision-making process as they will be important to your team. 

The Lease Agreement

Lease agreements can be complicated, and it can be easy to sign on the dotted line without absorbing all the information contained within them. However, failure to consider all parts of the lease agreement might create problems for you in the future. 

Talk to a corporate lawyer about statutes to be aware of in the average lease agreement, such as holdover rent, the transfer structure if you decide to leave your office, and a nondisturbance agreement. 

It certainly helps if you like the aesthetics of an office, but there’s much more to consider. Factor the points above into your decision, and you should soon be settling into the office of your dreams.

While at no surprise here, a staggering 67% of these digital marketing professionals say finding and retaining clients is their biggest concern and the unfortunate downfall to their growth. 

The reality is that time is the issue at hand and the fact that there is never enough time in a day to keep on top of everything involved in running an agency including how to get clients for your digital marketing agency or business.

SEO (search engine optimization) is at the top of digital marketing services to get your business seen by the right people. 

SEO takes plenty of know-how and finesse to be done well and to keep up with the changing demands of SEO. 

Your business and its clients can both benefit from SEO, even if your digital marketing agency already offers this as a service. 

You need to first ask yourself a few questions…

• Are your SEO offerings really at par with your competition?
• Does your agency get clients asking for SEO services?
• Is your in-house team able to keep up with demands?
• Are your own SEO efforts getting more clients for the agency?

Well, depending on how you answered any of the above questions you may be in need of some outside assistance, and that can be a beautiful thing for your business and your clients. 

Many businesses look to third-party solutions for growth and expansion within their business.

Both White Label SEO Agencies and Growth Marketing Agencies can help grow your business using SEO solutions.

In this article, we will discuss how White Label SEO solutions can help your digital marketing agency and business grow to its fullest potential.

What is White Label SEO Agency?

A White Label SEO Agency is hired by a digital marketing agency to take on and complete SEO service(s) on behalf of the digital marketing agency. The SEO service(s) that are purchased from the White Label Agency is then re-sold back to the digital marketing agency’s client. 

A White Label SEO Agency acts as a silent third-party entity. 

The digital marketing agency’s name, logo, and branding are on the completed SEO project(s) therefore, unbeknownst to the client the knowledge of a third-party agency is simply not there.

The digital marketing agency gets full credit and kudos for a job well done.

The White Label SEO Agency provides your client the best SEO services which are executed by implementing proven strategies and tactics in SEO campaigns. 

This makes it possible to improve your client’s visibility in search results so that their business can see more organic traffic with the end goal being plenty of revenue.

This is why digital marketing agencies and specialty agencies of all kinds (web development, web design, PPC, etc.)  and all levels (from start-up to enterprise-level) hire White Label SEO agencies. 

You are able to grow your business while growing your client’s business(s) to new levels of success.

Below are a few benefits of hiring a White Label SEO Agency to boost your SEO game.

• You can offer your clients specific  areas of SEO, such as off-page optimization, technical SEO, and local SEO

• Give your clients continuous SEO services, such as keyword research, link building, and content creation, this will keep your clients coming back for on-going SEO services.

• Scale your business like never before, save resources on in-house staffing and use funds to invest into other areas of your business. 

• Build a strong brand behind your business with a strong portfolio filled with case studies.

• Grow your business in ways you may have not thought possible before.

What SEO Services do a White Label SEO Agency or Growth Marketing Agency provide?

Your clients want to increase their visibility in search results on Google, Microsoft Bing, Yahoo, and Baidu. 

They want to reach their target audience to increase conversions and sales.

Improving search visibility involves multiple SEO services depending on what is needed out of each SEO campaign to achieve maximum ROI and results.

Below are SEO services typically offered by White Label SEO Agencies and Growth Marketing Agencies, in turn, you can offer these SEO services in your roster and resell them to your clients.

SEO Audit

An SEO audit is an important SEO service that you need to offer your clients. An SEO audit allows for an in-depth view of a client’s current strategy and the opportunity to elevate their current website. When you hire a White Label SEO Agency to perform an SEO audit, it allows for a proper evaluation to see where things are working and where improvements need to be made.

Competitor Analysis

No matter how unique a product(s) or service(s) your client is offering their niche industry a competitor analysis is needed. Using competitor analysis tools, the White Label SEO Agency can find your clients competitors both online and offline. When a competitor analysis is performed it can change the dynamic of an SEO campaign. It comes down to what needs to be changed or implemented within the campaign to get the edge over a competitor, this in turn can give your clients a great advantage over any of their competitors’ weaknesses. 

Off-page Optimization

Off-page optimization involves optimizing factors outside of your client’s website. Off-page optimization is any measure taken outside of the website to enhance its search ranking. These are measures that help create high-quality backlinks and articles. White Label SEO Agency will provide the following services for off-page SEO. They will promote your content to webmasters, develop shareable content for your blog, monitor your company’s mentions across social media by users and influencers, and optimize your Google My Business listing which every single one of your clients needs.

On-page Optimization

On-page optimization is another crucial element of SEO, and it needs to be in your service offerings. An on-page optimization strategy refers to all the steps that can be taken on a website to increase its search ranking. A White Label SEO Agency or Growth Marketing Agency will optimize the content or improve meta description and/or title tags, as well as Analyzing the speed and usability of your clients website, and optimizing your clients website with relevant keywords.

Monthly Reports

Transparency is a key element in SEO services. Your agency should offer its clients SEO that include regular monthly reports. A performance report will be done by the White Label SEO or Growth Marketing Agency on your behalf so that both you and your clients have comprehension of the SEO results. A repost can cover conversion rate, rankings in Google and Bing, the amount of organic traffic your clients website is receiving. These reports will be broken down with an account manager from the White Label SEO or Growth Marketing team to keep you on the right track when meetings occur with  your clients, it basically keeps all parties on point in every aspect of the SEO campaign. 

On-going SEO Services & Support

SEO is a never-ending strategy. When you hire a White Label SEO Agency or Growth Marketing they can offer you and your clients on-going SEO services and support. Essentially these agencies will act as an extension of your agency. They can offer continuous SEO as an ongoing basis as you and your clients need. They will work to increase results through continuous content promotion as well as updating any major Google updates as needed. This will keep your clients happy and feeling cared for, you are providing their business with stellar SEO services from start to finish and beyond. You will essentially be their go-to SEO service provider. 

In Conclusion.

Growing your is the end goal for any business owner, growing a digital marketing agency can seem like an uphill battle at the best of times. The digital marketing industry is a heavily saturated and competitive one, that being said there are ways to stay a few steps ahead of the competition and now you can understand for yourself it is with the help of a White Label SEO Agency or Growth Marketing Agency. The ability to offer your clients premium SEO services will separate you from the competition. You can build your agency’s brand into an SEO powerhouse, which will keep current clients engaged and intrigue new ones. You and your in-house team will be able to focus on nurturing client relationships and attaining new ones like never before. Think of this external help as a true leader leading your agency just like an ace up your sleeve, and go reach for the success you have always wanted for yourself and your digital marketing agency.

1.    It must be clearly defined.

2.    It should be different from others and should not describe what you are selling.

Second, you should follow a four-tier system for registering trade marks:

1.    You can protect your trade mark in one EU Member State (e.g., if your business is based in that country, or if you want to trade there). In this case you file a trade mark application directly at the relevant national intellectual property office.

2.    You can protect your trade mark in Belgium, the Netherlands and/or Luxembourg. In this case you file an application to the Benelux Office of Intellectual Property (BOIP), the only regional-level intellectual property office in the EU.

3.    You can protect your trade mark in more Member States of the EU. In this case you apply for an EU trade mark from The European Union Intellectual Property Office (EUIPO). A single registration is valid in all EU member states. An online application at EUIPO costs €850 and is filed in just one language. It is valid for 10 years and can be renewed indefinitely every 10 years.

4.    You can use your national, regional or EU trade mark application to expand your protection internationally, to any country that is a signatory of the Madrid Protocol.

5.     

If you decide to register your trademark in the EU, you should choose a variant of trade mark:

Individual trade mark – it distinguishes the goods and services of one single company or person from the goods and services of another one. It can belong to one or more legal entities or individuals. The basic registration fee starts at € 850 (electronic means)

Collective trade mark – it distinguishes the goods and services of a group of companies or members of an association from the goods and services of competitors. They are often used to identify products with some similar characteristics. Only associations of manufacturers, producers, suppliers of services or traders and legal persons governed by public law, may apply for collective marks. The application fee is EUR 1 500 (electronic means).

Certification trade mark (introduced at EUIPO on 1 October 2017) – it is used to indicate that goods or services comply with the certification requirements of a certifying institution or organization; it`s a sign of supervised quality. Any natural or legal person, including institutions, authorities and bodies governed by public law, may apply for EU certification marks provided that such person does not carry on a business involving the supply of goods or services of the kind certified. The application fee is EUR 1 500 (electronic means).

So, what`s the way to register your trade mark in the EU?

You can do it in 5 steps:

STEP 1.

You should choose a type of trade mark:

Word mark – itconsists exclusively of words or letters, numerals, other standard typographic characters or a combination thereof that can be typed.

Figurative mark – it consists of non-standard characters, stylization or layout, or where a graphic feature or a color are used, including marks that consist exclusively of figurative elements.                                                               

Figurative mark containing word elements* – itconsists of a combination of verbal and figurative elements.                                           

Shape mark – itconsists of, or extends to, a three-dimensional shape. It can include containers, packaging, the product itself or its appearance.                                                       

Shape mark containing word elements*.                                  

Position mark – itperforms a specific way in which the mark is placed or affixed to the product.

Pattern mark – it consists exclusively of a set of elements which are repeated regularly.

Colour (single) mark – itconsists exclusively of a single colour (without contours).

Colour (combination) mark – itconsists exclusively of a combination of colours (without contours)                                                  

Sound mark – itconsists exclusively of a sound or a combination of sounds.

Motion mark – it consists of, or extends to, a movement or a change in the position of the elements of a mark.

Multimedia mark – itconsists of, or extends to, the combination of images and sound.

Hologram mark – a new category of trade mark (since 1 October 2017). It consist of elements with holographic characteristics. 

*Note: These trade mark types are not separate categories under the EU trade mark Implementing Regulation. They are however differentiated in the e-filing for practical and technical reasons.

If your trade mark falls into one of the trade mark categories adopted by the Office and can be presented in accepted formats, you can file it as an application without graphical presentation.

STEP 2.

You should choose a trade mark class.

The European Union Intellectual Property Office (EUIPO) has adopted the Nice Classification for classifying goods and services. The Nice Classification divides the goods and services into 45 classes.

The application fee for one class is EUR 850. For an additional fee (EUR 50) you can add a second class, and for three or more classes you have to pay EUR 150 for each class.

When you apply for a trade mark you can use EUIPO online application forms, the Five-step form or the advanced form. There you can search and browse through the Harmonised Database – a list of goods and services. It contains terms that have already been accepted by EUIPO and by all national IP offices in the European Union and beyond. This database allows EUIPO to process your application more smoothly. Your application could also be accepted for Fast Track, it`s EUIPO’s accelerated procedure to have your application published faster. And you can also prepare your list before applying using EUIPO “Goods and services builder”, which is recommended for professional practitioners, as sometimes several applications need to be submitted at once.

STEP 3.

You should check if your trade mark is unique and there`s no similar trade mark.

STEP 4.

You should fill in your data (names, titles, addresses, contacts)

STEP 5.

You should confirm and pay for registration.

Well, recovering deleted files from SD card or any other media storage is not an easy. But the situation become even worse when doesn’t have any backup of your SD card files. Therefore, getting into such scenario is a nightmare to anyone. 

However we have come up with this blog that covers all the ways in which you can easily recover deleted files from memory card.

Is It Possible To Recover Deleted Data From SD Card?

Yes, it is possible. Earlier, there was no such privilege but today you have so many backup options available that help in retrieving back your lost data if deleted. So, the task of recovering back your media files after deletion becomes easy if backup made. But what if there is no backup.

So here in this article you will get to know how to recover deleted files from SD card both with and without backup.

How To Recover Deleted Files From SD Card With Backup?

Now if you already have backed up all your SD card data before deleting it, then you can easily recover the lost data using that backup folder. You just need to follow the below steps to get it back via backup folder:

• Firstly, attach your SD card to your computer via card reader.
• Next, look for your backup folder on your PC and open it.

• After that, find the files that you have lost from your memory card.
• Copy all those files at once and paste them back on your memory card.

Performing above steps will let you have your all deleted files on your SD card back again.

How to Recover Lost data Without Backup?

Even if you don’t have backup of your lost data then also you can restore your deleted data from memory card with the help of cmd command. So let’s see how:

Recover Lost Files from SD Card via CMD

Through CMD you can easily recover lost data from memory card with least effort. This command can let you out of this annoying situation thereby letting you recover files with cmd.

But remember to follow the steps as guided below as single mistake will leave your data to be lost forever. So follow the guided steps as mentioned:

• Firstly, insert you SD card into the system via card reader.
• Then, visit Start menu and write cmd in the search box.
• Now, go for cmd from the appeared result and make a right click on it select Run as administrator option.

• Next look for the command “exe” under the listed programs on the cmd panel.
• Once found, right click on exe and then on the next appeared window enter the command ‘attrib -h -r -s /s /d drive letter: \*.*’to restore the deleted files on the memory card.

Do I Recover Permanently Deleted Files from Recycle Bin?

Recycle Bin is the place where all the deleted files are stored. So if you have permanently deleted your files and now want them back then you can make use of Recycle bin. But there is only one condition that you haven’t applied Shift + Delete option at the time of files deletion.

If not, then perform the below steps to restore your deleted data:

• Visit the Recycle bin on your system.
• Next, find the files & photos that you want to restore.

• Once selected, click on Restore option.

Conclusion

Losing data from you SD card is very annoying as it takes away your most important and precious photos, files and documents. Hereby, getting back those data is so important. Therefore, here in this blog I tried to mention all the ways that will help you to recover your data from SD card.

I hope, the blog serves you well and your question on how to recover deleted files from SD card got well answered.